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Why Sweat the Tech? Knowledgewebb Is a One-Stop Source for Improving Digital Media, Web 2.0 Skills to Open Up Career Doors

New Feature- and Resource-Rich Site Can Help Anyone Become a Master of Wikis, Blogs, Podcasting, Website Development, Social Media Tools and Much More Highlighted Links

BALTIMORE, MD--(Marketwire - July 7, 2009) - With a commitment to digital empowerment, Webbmedia Group today announced the launch of Knowledgewebb, the first all-in-one resource to help turn digital media and social networking novices into more marketable digital mavens.

With just a click of a mouse, Knowledgewebb provides all the technology training, tips, tools, expert help and community support to help even the most techno-phobic reinvent, reinvigorate or save their careers.

"In today's difficult economy, no one can afford to sit on the sidelines because of a lack of digital know-how," said Amy Webb, founder and principal consultant with Webbmedia Group. "I started Knowledgewebb to ensure that content creators -- which today is just about everyone -- know how to use the latest online tools, techniques and systems to become more marketable in a web 2.0 world. It's the easiest way to get rewired to be rehired or reinvented."

Knowledgewebb, whose tagline is "Don't sweat the tech," is designed with the digital newbie -- or even the technophobe -- in mind. All its content is jargon-free, and everything on the site is tagged to make navigation and search simple and fast. Members have regular access to experts in areas like website design and web applications, search engine optimization and social media tools who can provide digital hand-holding. To learn more about Knowledgewebb, click here.

"I knew I wanted to start a business but had no idea how to create a blog or website. I felt like I was in a black hole; it was all kind of scary," said Knowledgewebb beta tester Karen Butterfield, a 64-year-old Fairfield, CT, resident, who is launching a women's coaching business. "Knowledgewebb has given me a tremendous boost and motivation by providing me with the tools I need to launch my business. It's taken the scary factor out."

Knowledgewebb experts have years of experience in traditional and new media at major outlets such as National Public Radio, the Washington Post, ABC News and CNN. Their depth and breadth of practical, actionable media industry insights and grasp of next-generation information tools gives Knowledgewebb members a significant advantage in today's talent marketplace. To learn about the Knowledgewebb experts, click here.

Knowledgewebb is the brainchild of Webb, who has 15 years' experience as a journalist, publisher and consultant to major media organizations, including Time Inc. Style & Entertainment Group (People, InStyle, etc), ABC and NPR and many others. An expert working the intersection of media and technology, Webb said she created the site to address the critical learning and skill needs of people who have been displaced by the economic tsunami.

"The traditional media world is being turned upside down, driven by sweeping economic changes and the reality that millions now look to emerging outlets for real-time news and information," said Jim Brady, former executive editor & vice president at Washington Post-Newsweek Interactive. "Knowledgewebb can help people from all types of backgrounds open up new and exciting career and business opportunities."

Knowledgewebb members can access its many resources to create a number of initiatives, including designing and launching a new website; sourcing, recording and distributing a podcast; or creating a highly visible, traffic-generating blog or audio-photo slideshow. The site also explains, in very plain English, how to use mobile devices for content, how to use Twitter, how to exploit Facebook, and more. Membership fees are priced to make it as widely available as possible.

Site features include:

-- A special section on entrepreneurship for those looking to set up a Web or new media business.
-- Learning resources such as worksheets and Tech Talk Q&As.
-- A continually refreshed "Did You Know" section pointing members toward new content and resources as they become available.
-- A database of more than 150 interactive lessons on new media and technology topics, including "Twitter for Publishing & Marketing," "Personal Blogging 101" and "How to Buy a Digital Camera." Members can suggest new topics for inclusion.
-- Weekly live chat sessions with noted experts that cover subject areas ranging from search engine marketing to audio editing and Internet security along with ongoing email access to experts.
-- Informative webinars each week on topics like "Reinventing Yourself for an Online World."

There are also forums and communities so members can interact and share ideas and insights. Those who want to take their professional development a step further can have one-on-one personal training sessions in the home or office, led by Webbmedia Group consultants; the sessions are available at a discount for Knowledgewebb members.

About Webbmedia Group Webbmedia Group helps clients apply digital tools for use in online news media. Its team of consultants helps companies adapt new technologies and integrate digital tools to increase traffic, monetize content, launch new products, train newsrooms and develop long-term strategies. WMG uses a customized, research-driven approach with every client to ensure that each project utilizes the very best technology available to achieve a company's goals. Its extensive client list includes ABC News, Hearst, People.com and Columbia University, Knight Foundation and more. For more information, visit www.webbmediagroup.com and www.knowledgewebb.net.

Knowledgewebb Design/Architecture Knowledgewebb was designed and built by Amy Webb. It was programmed by Achieve Internet. Achieve Internet is a leading open source software development firm specializing in the development of Web 2.0 Social Networking websites for the most demanding environments. We combine the flexibility, scalability and robust functionality of the Drupal framework with an agile development process to deliver next generation websites for our enterprise clients. Achieve ranked 239th on the Inc. 500 fastest growing companies in 2008. In our 10-year history, Achieve has developed websites for Fast Company, LifetimeTV, NBC Universal, ABC/Disney, Viacom, The World Bank, and Experian. www.achieveinternet.com

Media contact: Wendy Marx, Marx Communications 203-445-2850 and Michael O'Brien, Marx Communications 203-377-4047

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