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Philly.com - Above the Fold?!?

Get this: In today's Philadelphia Inquirer (print edition), there was a banner ad on A1, above the fold. Way above the fold.

Philadelphia Media Holdings' CEO, Brian Tierney, has promised to significantly raise the paper's profile and to pour more resources into philly.com, the site for both the Inquirer and the Daily News.

Here's my advice to PMH: Devise a solid training plan for all staffers, invest in better equipment, hire software engineers before bringing on more journalists and create a new in-house cms.

 

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