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February 07, 2008

Who Owns What...v2.1

In the wake of Microsoft's proposed $44 bil takeover of Yahoo (and all the subsequent chatter), I've updated my Who Owns What chart. Because I think this topic is so important to all journalists, regardless of whether they work in traditional media or even in the United States, I'm going to launch an RSS feed and a widget soon that will roll constant updates on who owns what.

In the six months since I first created the chart, there are a handful of notable updates:

  • AOL's list has grown tremendously, while Google, News Corp and IAC have remained relatively unchanged.
  • AOL is heading strong into behavioral targeting and various ad network options.
  • Yahoo's buy early and large strategy toned down considerably in Q3 and Q4 of 2007.
  • Google's last acquisition was Postini early last fall.
  • Though I'm not tracking this on the chart, News Corp has also been selling lots of assets - namely local television stations.

Here's the new Who Owns What page at mydigimedia. Download the new chart (PDF) here. And if you want to read my original post and learn more about why I started tracking all this to begin with, have a look here.

Again, the chart isn't intended to be absolutely comprehensive - else you wouldn't be able to print it out. (And print it out you should! The trees will understand. Hang this up at your desk, look at it regularly, and remind yourself that all this digital stuff isn't going away.) If you see any glaring errors or omissions, please let me know.

Meantime, keep your eye out for a WOW widget and dedicated RSS feed...coming soon.

January 16, 2008

Gourmet.com Launches

It's about damn time. Gourmet Magazine has finally launched its own site, separate from the Epicurious partnership. Editor in Chief Ruth Reichl says in her opening letter that it's still a work in progress:

While the complete first season of Gourmet’s Diary of a Foodie will be online very shortly, we now have just the first three episodes on our site. We’re working diligently to bring you what we hope will be the first of many City Guides, and we’ve already set about bringing even more of the Gourmet archive to the site…. This is very much an ongoing endeavor, one that will continue to flourish and grow over time.

Food is such an easy online topic - there are numerous opportunities to put content into a searchable database, to monetize daily feeds or emails, to allow for social networking and interaction. To me, magazines are in a perfect position to really deliver innovative online content in a creative way because they don't necessarily have to push content as it breaks. This should have been a home run for Gourmet, but so far I see too much lacking on the site.

I know that launching a new site is a tremendous amount of work, but I'm left wondering what happened at Gourmet? Faced with stiff competition from sites like the Food Network, why not work towards integrating more digital tools right off the bat? Fantastic content alone isn't going to give Gourmet a competitive edge...

October 12, 2007

ONA 2007 Conference

Very excited about the ONA Conference that kicks off next week in Toronto! I planned this year's Business Track sessions and helped organize the Super Panel, and I'm really excited to see what folks like Katharine Fong (Mercury News), Erik Schwartz (foneshow), Brian Gruber (Fora.tv), Wendy Warren (Philadelphia Daily News and TheNextMayor.com), Steve Rubel (Micro Persuasion and Edelman), Stuart MacDonald (founded Expedia Canada), Ian Clarke (Thoof), Anil Dash (SixApart), Dorian Benkoil (consultant),
Hosam Elkhodary (The Web Analytics Co. Ltd.) have to say. There are many, many others and more than 700 who will be in attendance.

If you plan to be at ONA, please let me know. While we're there, John Havens (BlogTalk Radio) will be recording and streaming live interviews starting next Thursday. You can call in to ask questions (347) 215-7814, too. You can listen to a 30-minute chat about some of the things we've planned for the conference here. Ongoing live coverage will be available here, and you can also subscribe via RSS.

October 04, 2007

The End of Business...2.0

Got this in the mail yesterday. The official last issue of Business 2.0, my beloved magazine, one of the few tangible media products I still enjoy. They've offered to replace the rest of my subscription with FORTUNE, giving me one copy for every two paid copies of Business 2.0 I had remaining.

...and this is supposed to make me feel better?

April 13, 2007

Wikia Launches Four New Mag-Sites...sort of

Yesterday, open-source guidepost Wikia announced the launch of three new magazine-style collaborations as part of its "open source magazine" project. They follow the same Wikipedia template/ user style and are:

Restaurants.wikia: a review site with user contributions of comments and menus. Like Zagat without the subscription fees. So far, there are 20,000 restaurants covered in cities such as New York City, Los Angeles, San Francisco, Philadelphia, Washington D.C., Chicago and Boston.

Foodie.wikia: Recipes, cookbooks, food encyclopedias, etc.

Fitness.wikia: Community site for fitness, dieting, exercising, nutrition, weight training.

Mortgages.wikia: You guessed it: mortgages. Everything you could possibly want to know about them.

From Dan Lewis, vice president of business development at Wikia: "As with our other open-source magazine sites, we hope that the new sites launched today continue to give people the opportunity to create and share information on the topics that are most important to them."

I understand the Wiki concept and why Angela Beesley and Jimmy Wales launched the service. What I don't understand is how these four "magazine" sites differ from Wikipedia entries. I know that users can rate and rank entries, that they can blog...but it seems to me that these sites just rearrange citizen content. I think "magazine" and suddenly I want multiple features, interactive stories, long-form narratives and great photography.

Other Wikia "magazine" sites: Entertainment, Gaming, Sports, Politics.

Seed Newsvine

March 29, 2007

Weather Or Not: How to increase your web traffic

A report this morning from Nielsen//NetRatings shows that 15.4 million unique visitors came to TV station sites hosted by Internet Broadcasting last month, setting a new record for the company. This is a 12% increase from January, which held the previous high.

Internet Broadcasting is the largest publisher of local news for broadcast affiliates and serves such sites as NBC10.com in Philadelphia, NBC4.com in D.C. and Telemundo47.com in New York. This company provides both a content management system and content to populate local TV web sites. I know that in many cases, sites are populated by an IB employee and not a journalist hired by the local affiliate.

What's behind the spike? IB says the weather. Users are visiting these TV sites for meterologist blogs, where they can get immediate, interactive information from their local weatherpeople and comment directly back to them. As part of the weather blog microsites, many of IB's stations also solicit and publish user-generated photos and videos during storms.

This absolutely dumbfounds me. I lived in Philadelphia for three years and was always surprised at the amount of local air time devoted to storm coverage. I'm from Chicago. We're no strangers to snow storms, tornados and record heat -- sometimes all in the same week. And yet in Philly, I remember watching a nightly newscast devoted almost entierly to Glenn "Hurricane" Schwartz's announcement of the impending weather apocalypse.

On the NBC10.com site, the weather plays a very prominent role: forecase, news, media, features, blogs, and plenty of user generated content.

Now here's the kicker. I think that a lot of publishers and editors think they know what users want: lengthy, heady stories about political corruption, videos of community events. More white space. Less clutter.

The top-ranked websites in terms of traffic continue to be search engines/ aggregators and social networking sites. Of the top 25, only four differ: Microsoft (#15), CNN.com (#16), Mapquest (#24) and...wait for it...Weather.com (#23).

Maybe all we really want is a good search platform and the ability to know what it's like outside while we sit in our windowless offices.

More on this issue:
WeatherBug from Steve Rubel's Micro Persuasion
Weather-o-Rama from the American Press Institute

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March 14, 2007

State of the News Media: New report

The Project for Excellence in Journalism released its fourth annual report on the state of the news media on Monday. This is a lengthy, detailed analysis of how our media is evolving - and more importantly, how people are reading/ viewing/ listening/ browsing/ sharing/ collaborating with us in journalism.

From the Digital Journalism chapter:

What are those news sites like that are original on the Internet — sites that were not added on to some legacy TV network or newspaper? Do they have a personality profile? Do they have different emphases and strengths from those connected to another media? Or are they varied among themselves, an emerging platform with no fixed traits yet?

To try to help users sort through all that is available, the Project conduct a close study of 38 different news sites, those from different media sectors, and those that are Web only, including some with a distinct citizen-media-based flavor.

Researchers looked at six criteria, including customization options, multimedia, branding, depth of info, interactivity and business model success.

I'd be interested to learn more about how the 38 sites were selected, since at least two were aggregators rather than providers offering original content.

You can view the report at stateofthemedia.org. Also see:

Digital Journalism: A Topography of News Websites
Newspapers
Online
About the study...

More about the Project for Excellence in Journalism

Seed Newsvine

March 08, 2007

Citizen Journalism: Here's what I know about Chris Noth

I'm writing this from the window seat of a plane, en route to Chicago. While I was standing on line back at the terminal, a man who looked enough like Christopher Noth to make me stare uncontrollably, boarded the flight. And as luck would have it, I wound up sitting right next to him. (Seriously, he's reading a copy of USA Today right now - I'm watching him!) This is a situation, a Mr. Big Moment!

It's now been an hour, and the flight attendand came by to ask what we'd like to drink. His order, for a decaf coffee with a little water added and also milk which she should add because we've hit a skosh of turbulence and he has a very important meeting, led me to determine three things. First, and perhaps most importantly, this guy ain't Chris Noth. Secondly, a pair of Coach sunglasses and shiny leather bag do not a savvy businessman make.

The third thing I realized is this: the Internet is the great equalizer. That because of this medium, my children may never have their own Mr. Big Moment. Let me explain how I arrived at this point...and I promise, what I'm arguing will also impact journalism.

I'm fascinated with Chris Noth, partially because I'm attracted to him, partially because I associate him with the role he played on Sex in the City. And so I'll often sit through TV shows or movies featuring him but that aren't particularly good. Same goes for Clive Owen (my crush happened in "Closer"), the guy starring in "300" (because he reminds me of Clive Owen) and Rufus Sewell, a tremendous U.K.-based actor who America has yet to really discover.

I've seen these men with and without their clothes, in cineplexes and in my home theater. They're special because I've seen them on a big screen, and only a fraction of people ever appear in larger than life like that. My friends and family recognize these men, their images, their names...Chirs, Clive and Rufus...so they're Big in real life.

And yet I mistook the guy next to me for one of them.

Before the Internet, they only way to cultivate that kind of celebrity - because there were only a few, unattainable venues like theaters and televisions - was to appear in a movie. And now we have inexpensive video cameras and digital recording devices. We can upload video without really having any programming skills. We can spread that video virally without spending a penny, and ensure that millions of people around the world will see us.

I wrote yesterday about Paltalk, and I just can't stop thinking about the myriad ways in which we collect and perceive information is about to dramatically change.

There's nothing preventing the guy next to me from crafting a sitcom-style program and launching it on YouTube except, perhaps, for his whiny voice and drink ordering fetish. (On the other hand, Meg Ryan made a mint...) Hell, enough people appear to be watching network shows, 90% of which I think we'll all agree are terrible. So why not him?

And so let's say that he does launch a show, something akin to Lonelygirl15's YouTube adventures except with a more straightforward plot. And let's say that the show is uploaded to YouTube and that he also keeps a blog, a sort of personal diary, about the show. The blog and show are tagged and spread around the web using Slide, Stumble Upon, bebo.

Now, this average guy is suddenly a celebrity, recognized for real in the airport. And maybe people start mistaking Chris Noth for him.

Unlike filmmaking, which costs a lot of money and requires deals and relationships to get a movie produced, distributed and ultimately seen by people, there are no barriers to entry in the digital world, save for a few hundred bucks to buy equipment and the ability to think creatively. And so now there are movie star doppelgangers running all over cyberspace.

But when something unattainable and special becomes ubiquitous, it becomes ordinary. With all this access to both produce and receive media, won't the playing field eventually equal out? Sure, fantastically talented or attractive people will always command more widespread attention than others, but the field itself will be larger than ever before, with limitless players and possibilities.

Barriers are falling down everywhere. Some companies, such as Anheuser-Busch, are already taking advantage of this. I'm referencing bud.tv, which so far has been a commercial success. You already know my feelings about Paltalk.

Now consider the career trajectories of the men behind PerezHilton and Daily Kos. Neither Entertainment Weekly nor People magazine was banging down Mario Armando Lavandeira Jr.'s door asking him to report for them. Markos Moulitsas was a consultant, not a Woodward or even a Bernstein for the Washington Post.

We're still in the early stages of this media transition, but I'm starting to believe that as services and access become more widespread - and it may take a generation or so - more people than probably should will become content providers.

That brings me to journalism. There are more publications right now than any point of our global history, if you include blogs and websites. Enough people understand the basic way you craft a story: call a source up, ask him a few questions, call another source up, ask a few questions, repeat. Check notes, write story, repeat. Check facts. Publish.

Journalism's silver screen is gone, and gone forever. Yes, most people look to recognizable brands such as the New York Times and Washington Post for news. But more people, especially millennials, are open to PerezHilton and Daily Kos and the thousands of other topic-specific blogs out there. Citizen journalists have access to people, companies, government sources, etc. to do their reporting.

Will the old cache journalism once held evaporate? Working for Newsweek, I'd make a call for an interview and was never, ever told no, because, well, it was Newsweek. I can't say that 10 years ago I had the same success writing for Japan, Inc. Magazine.

My perception, even as a journalist, has changed. If the New York Times called me up wanting an interview on digital media, I'd be pretty stoked. But if I got an email from Michael Arrington or someone from Boing Boing...that would knock my socks off.

Seed Newsvine

March 07, 2007

Paltalk: The world's largest chatroom you've probably never heard of

Everyone remember when chat rooms first became available? You could sign up and sign on to have inane 10-word conversations with strangers from around the world. I certainly joined in the fray...and quickly learned that when people are offered a no-holds-barred anonymous system of speech, they use the privilege to talk about, what else?, sex.

Enter Paltalk, a Manhattan-based video chat service founded in 1998 that streams live multi-person chats. There are more than four million active members using the online service, and Paltalk World's list of media and advertising partners would make most Web 2.0 companies drool. Using your webcam, you can join in ongoing chats, set up your own private room and even purchase upgrades to ensure a smoother video feed.

If you're a journalist but not covering tech, you may not have heard of Paltalk. The general audience skews young, at least from what I've seen. While businesses and others may be using the service, they're likely doing it privately.

In the past, Paltalk has hosted celebrity sessions featuring folks like the Rev. Jesse Jackson and New York Times best selling author Douglas Preston.

And the latest celeb to join is CNN Radio Bureau Chief Gary Baumgarten, who's left CNN to become Paltalk's Director of News and Programming. The announcement was made this morning.

Wait, you say. I didn't get that. A chat service provider -- not a broadcast news station -- nicked a Peabody Award-winning journalist with 38 years of experience in the field away from CNN?

Yes. And yes.

Baumgarten is going to head the development of original programming on Paltalk and will host News Talk Online, which is a daily interactive program allowing guests and the audience to interact wit heach other. Guests include, and I'm not making this up, Dave Koz, Arianna Huffington, and Kenny Kramer. (Sadly, I can't seem to be able to play archived shows.)

I just don't know what to do with this information. How does someone in media, who's worked within a very confined context and whose industry has always followed a certain paradigm, begin to understand the changes that are afoot?

I teach a class at Temple University about how to report and gather information using Web 2.0 tools. But the curriculum at that school, as it is at all journalism schools around the country, is really based on the idea that trained reporters will go to work for a newspaper, magazine or broadcast station. S/he may work for the online division, but practicing journalism means doing it at one of these places.

Clearly if Baumgarten succeeds in developing news programming and talk show-style interactive shows at Paltalk...and why wouldn't he?...this would represent a true paradigm shift and a cause to rethink our multimedia strategies as journalists. This isn't just some newspaper throwing video up on the web. It's interactive, live news talk allowing guests and users to see and hear each other as well as to use and share websites and other electronic information as part of that show's content. It's a new editorial product, delivered electronically.

Yahoo! has a very active, productive team of journalists. Seven years ago, Yahoo! was simply a search engine that listed categories like News and Culture to help you "surf the Internet." Paltalk is poised to be a serious news content provider. And there are others.

Anyone else feel goosebumps?

Seed Newsvine

March 05, 2007

Warren Buffett Makes It Official: Print is (mostly) dead

According to Warren Buffett, the halcyon days of high profit newspapering is over.

Buffett's group, Berkshire Hathaway, owns the Buffalo News. And in a letter to shareholders last Thursday, Buffett raised some interesting points about the future profitability of news.

What Buffett has to say will undoubtedly be painful to hear: "Simply put, if cable and satellite broadcasting, as well as the internet, had come along first, newspapers as we know them probably would never have existed...We are likely therefore to see non-economic individual buyers of newspapers emerge, just as we have seen such buyers acquire major sports franchises. Aspiring press lords should be careful, however: There’s no rule that says a newspaper’s revenues can’t fall below its expenses and that losses can’t mushroom."

I say painful because this comes from a man that many look to as a weath-building oracle, and a lot of times folks don't heed warnings until Buffett announces an edict.

Painful? Yes. But I won't say original. Buffett isn't announcing anything I'd call new. In fact, we've been discussing these issues within our industry for years. I do think he makes a compelling case for newspapers moving, potentially, to hyper-local models. As much as I want to know what's happening back where I lived in Japan, I'm not turning to the Baltimore Sun, my local newspaper, for that information. I'll look at the wires or at the Times or even CNN.

Perhaps the newspaper model for the future involves micro newsrooms and hyper-local online communities. If print is still absolutely necessary, rather than one big newspaper, how about micro-sized local editions akin to the Metro?

Buffett is right in saying that sports desks will always drive circulation and online traffic. But I think that news...explained as it affects me, an individual with very specific interests...could easily be monetized.

The challenge, of course, is to change the way we think about the American newsroom.

An excerpt Buffett's most recent letter to Berkshire Hathaway shareholders, dated Feb. 28, 2007 (see pages 10 and 11):

...When an industry’s underlying economics are crumbling, talented management may slow the rate of decline. Eventually, though, eroding fundamentals will overwhelm managerial brilliance. (As a wise friend told me long ago, “If you want to get a reputation as a good businessman, be sure to get into a good business.”) And fundamentals are definitely eroding in the newspaper industry, a trend that has caused the profits of our Buffalo News to decline. The skid will almost certainly continue.

When Charlie and I were young, the newspaper business was as easy a way to make huge returns as existed in America. As one not-too-bright publisher famously said, “I owe my fortune to two great American institutions: monopoly and nepotism.” No paper in a one-paper city, however bad the product or however inept the management, could avoid gushing profits.

The industry’s staggering returns could be simply explained. For most of the 20th Century, newspapers were the primary source of information for the American public. Whether the subject was sports, finance, or politics, newspapers reigned supreme. Just as important, their ads were the easiest way to find job opportunities or to learn the price of groceries at your town’s supermarkets.

The great majority of families therefore felt the need for a paper every day, but understandably most didn’t wish to pay for two. Advertisers preferred the paper with the most circulation, and readers tended to want the paper with the most ads and news pages. This circularity led to a law of the newspaper jungle: Survival of the Fattest.

Thus, when two or more papers existed in a major city (which was almost universally the case a century ago), the one that pulled ahead usually emerged as the stand-alone winner. After competition disappeared, the paper’s pricing power in both advertising and circulation was unleashed. Typically, rates for both advertisers and readers would be raised annually – and the profits rolled in. For owners this was economic heaven. (Interestingly, though papers regularly – and often in a disapproving way – reported on the profitability of, say, the auto or steel industries, they never enlightened readers about their own Midas-like situation. Hmmm . . .)

As long ago as my 1991 letter to shareholders, I nonetheless asserted that this insulated world was changing, writing that “the media businesses . . . will prove considerably less marvelous than I, the industry, or lenders thought would be the case only a few years ago.” Some publishers took umbrage at both this remark and other warnings from me that followed. Newspaper properties, moreover, continued to sell as if they were indestructible slot machines. In fact, many intelligent newspaper executives who regularly chronicled and analyzed important worldwide events were either blind or indifferent to what was going on under their noses.

Now, however, almost all newspaper owners realize that they are constantly losing ground in the battle for eyeballs. Simply put, if cable and satellite broadcasting, as well as the internet, had come along first, newspapers as we know them probably would never have existed.

In Berkshire’s world, Stan Lipsey does a terrific job running the Buffalo News, and I am enormously proud of its editor, Margaret Sullivan. The News’ penetration of its market is the highest among that of this country’s large newspapers. We also do better financially than most metropolitan newspapers, even though Buffalo’s population and business trends are not good. Nevertheless, this operation faces unrelenting pressures that will cause profit margins to slide.

True, we have the leading online news operation in Buffalo, and it will continue to attract more viewers and ads. However, the economic potential of a newspaper internet site – given the many alternative sources of information and entertainment that are free and only a click away – is at best a small fraction of that existing in the past for a print newspaper facing no competition.

For a local resident, ownership of a city’s paper, like ownership of a sports team, still produces instant prominence. With it typically comes power and influence. These are ruboffs that appeal to many people with money. Beyond that, civic-minded, wealthy individuals may feel that local ownership will serve their community well. That’s why Peter Kiewit bought the Omaha paper more than 40 years ago.

We are likely therefore to see non-economic individual buyers of newspapers emerge, just as we have seen such buyers acquire major sports franchises. Aspiring press lords should be careful, however: There’s no rule that says a newspaper’s revenues can’t fall below its expenses and that losses can’t mushroom. Fixed costs are high in the newspaper business, and that’s bad news when unit volume heads south. As the importance of newspapers diminishes, moreover, the “psychic” value of possessing one will wane, whereas owning a sports franchise will likely retain its cachet.

Unless we face an irreversible cash drain, we will stick with the News, just as we’ve said that we would. (Read economic principle 11, on page 76.) Charlie and I love newspapers – we each read five a day – and believe that a free and energetic press is a key ingredient for maintaining a great democracy. We hope that some combination of print and online will ward off economic doomsday for newspapers, and we will work hard in Buffalo to develop a sustainable business model. I think we will be successful. But the days of lush profits from our newspaper are over.

References:
Read the 1991 Letter to Shareholders.
Wikipedia on Berkshire Hathaway

(Thanks to Andy Cassel for sending me the letter.)

Seed Newsvine

.Mac (Apple Computer, Inc.)

March 01, 2007

The (New) New Yorker: Portable, digital and chock full of DRM

Here's an interesting concept. The venerated New Yorker, which was nominated for a Best Online Magazine Webby Award the same year we were at Dragonfire, has launched a new product: The Complete New Yorker Magazine USB Hard Drive.

I'm not making this up.

From the site:

In one of the first digital publishing initiatives of its kind, we are proud to announce the release of The New Yorker’s entire archive, February, 1925 - April, 2006, on a palm-sized portable hard drive...Over 4,000 issues of your favorite magazine now sit, ready for you to search and savor, on an 80G incredibly light-weight and travel-friendly drive...Use it at home, on a plane, at the office — anywhere you can find a computer. Simply install The Complete New Yorker program (installation CD provided), then connect the drive to a USB port on your computer and have instant access to every article, poem, short story, and cartoon (and every advertisement) that has appeared in the magazine since 1925.

The announcement was made about six months ago, but I'm now so frustrated with the NYker site that I'm going to comment on what this gadget means.

You've got to be kidding me. The biggest digital leap I've seen on newyorker.com in the past two years has been the addition of (surprise) audio-photo slideshows. And they haven't even managed to pull that off well. I'll reference a recent piece about origami by Susan Orlean which sounds like it was phoned in on a late Sunday morning and looks like it was illustrated by a couple of NYU interns who didn't know how to use the scanner settings properly. I won't even go into how many steps it took me to get there, but I will say this: the slideshow isn't embedded on the site.

So here's what I'd like to know. Why spend so much energy and effort in producing an external hard drive loaded with a limited amount of NYker content (no word on updates post-April 2006) when this magazine, which I love, is suffering so greatly online?

At $299 a pop, I can't imagine that the drive is a fast seller. And here's the kicker: You can't share any of the content. That drive is locked down with DRM code in a way that would make Sony drool. You can't select any text, can't blog it, can't share it...I'm surprised that the damn drive isn't demanding a complete STD check before I stick the cable into my machine.

There are so many problems with the NYker site that are easily fixable: It could, at the very least, use an article toolbar at the end of stories. Link internally to authors, references, performances. Allow users to comment.

I'm not saying that the NYker needs to add YouTube or Flickr user-generated content, but eschewing smart Web 2.0 tools in favor of an encrypted hard drive? I won't cancel my subscription to the print edition, but I'll feel a little less warm and fuzzy when it arrives in my mailbox this week.

Seed Newsvine
.Mac (Apple Computer, Inc.)

February 20, 2007

Found: Great web development resource for journalists

Just found the htmlPlayground, a still-in-beta XHTML and CSS reference site. You can click on any tag and it will display what that tag does, what the surrounding code should look like and how you can use that tool on your own website. So far, it's genius - and I think a fantastic tool for journalists working on the web side of their newsrooms who might get stuck once in a while and don't have a code monkey to call for help.

And here's another application: It seems to me that this model, a true interactive dictionary, might be used for certain kinds of reported stories. I could see something like this accompanying a health story, a football story, a local politics story...video could be thrown in, too.


Seed Newsvine

February 19, 2007

How To: Different ways to use Google maps...

I've recently been playing mashup with Google Maps, and I still believe very strongly that journalists can use them more effectively as both a reporting tool and as a richly graphic way to display information on newspaper/ magazine websites.

Here are a few ideas after my morning brainstorming session:

Map + Schedule = graphic interface showing travel dates
Applications: sports schedules, personal schedules, political campaigns

Map + Travel information = interactive travel guide
Applications: see NYTimes Travel

Map + Health Desk = maps showing demographic and health information
Applications: obesity charts, spread of disease/ epidemic, hyper-local flu information

Map + Real Estate listings = property value/ taxation survey
Applications: local income:housing cost disparities, neighborhood tax:services disparities

Map + Nightlife Events = ad-driven listings database
Application = monetized nightlife calendar (bonus! add RSS feeds by event category)

For more inspiration, have a look at the unofficial Google Maps Mania site. API detail on how it's done at ProgrammableWeb.com. Craigslist + Google housing price map.

Please note: I'm not commenting here on the integrity of reporting on any of these sites - I just want to show you what's possible.


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Apple iTunes

 

 

February 10, 2007

Newspapers, meet Yahoo's multimedia journalists

This is why the current ballyhoo about media reform doesn't concern me all that much. While traditional journalists and indy media activists are consumed with Clear Channel buying up radio signals or News Corp snagging Newsday or Tribune Company breaking up into little pieces, the smart folks at Yahoo are doing the kind of innovative journalism that's online users have come to expect. Click on the picture below to see how the info graphic works...but you gotta read what's below it first.

Newspaper editors, now hear this! By all means, have the stuffy academic discussion about media consolidation and ownership. But you'd best look over your shoulder to Google and Yahoo, who are in the process of forming partnerships with the companies your reporters are covering for your business and tech sections. You may not understand the significance of Yahoo Pipes or even how the damn thing works. You may not have a clue about how Google uses Ajax to enable users to stick with its suggested sites. That's okay, as long as you know that big things are happening at digital media companies...the kinds of things that might make our current media reform discussion irrelevant in the next few years.

Do me... hell, do yourselves a favor, and type in "Google buys," just like that, into Google. See the company names Applied Semantics, Keyhole, PageRank, dMarc Broadcasting, Measure Map, JotSpot and so many others?

Believe me, YouTube ain't the biggest news story here.

You're about to miss the last train from Clarksville, newspaper editors and publishers. But don't say you never saw it coming.



Lingo

February 05, 2007

Newspapers, Meet Southwest's Marketing Team

A recent survey by Outsell, a market research firm, found that advertisers will increase spending by 5.8% this year -- and that ad dollars earmarked for websites will rise by 18%. This year, 20% of all ad buys will be for digital -- not paper -- publications.

And yet at least one corporation has developed a direct-to-consumer advertisement that also provides useful services. Southwest has created a widget that lives on your desktop and alerts you to fare changes, flight updates, sales and more. On the desktop, it looks like a Southwest airplane vertical fin (that piece that sticks up at the back of the plane) with the company logo and colors displayed.

The widget itself is pretty helpful. I fly often between Philadelphia, Baltimore and Chicago and typically use Southwest. In theory, I can use this to do everything from checking in online to booking new airfare to searching the system for sales. (To be fair, all of the widget's content gets linked back to the Southwest website, so it acts more like a portal than a true stand-alone widget app.)

Here's how newspapers can use it: Why not create a widget? It could serve headlines, columns, announcements about live chats with reporters, sports stats, polls (how often do you read the Daily Bugle at work? At home?), community events. But it could also carry an unobtrusive ad. It could be wrapped (borders and small banner space at the bottom) by a different sponsor every day.

The problem continues to be that publishers aren't thinking creatively enough. Even if advertisers are willing to up their spending by 18% (or 20% or 100%), I have to think they're not just interested in banner ads anymore, since users have become averse to clicking or even looking at them.

 

August 18, 2006

My Digital Diet: A month without print or broadcast media

In June, I embarked upon a Great Experiment: I went on a strict digital diet, spending 30 days without any form of traditional media. I wanted to know which was more important _ the medium (television, newspaper, magazine, radio) or the information itself. I kept a daily journal of my successes, irritations and failures. The story ran in the Philadelphia Inquirer on Sunday, April 20th.

The Rules:

  • No reading magazines, newspapers, etc.
  • No listening to the radio or watching television. Listening to a broadcast online is OK, as is downloading previously aired television shows.
  • No looking at newspaper stands or boxes.
  • Also, no looking at flyers or copies of print stories.
  • No books, unless they can be read or listened to online.

My story is featred in this Sunday's Philadelphia Inquirer. Below, I've listed some of the tools that I used, websites that I visited and a handful of pictures... NOTE: Please read my disclaimer about my use of Apple products.

The Equipment:



 

I read most of my news using an RSS aggregator called Bloglines. It delivers headlines and summaries throughout the day from the 27 feeds I subscribe to. I'm also able to access all of my feeds on my BlackBerry, which means that I'm able to stay on top of the news 24 hours a day... or as long as my batteries are powered. Here's what my "digital newspaper" looks like:


Even before the experiment, I typically work on multiple projects at once so I toggle between Bloglines, various websites and Word documents I'm using for work:


Because I was relying primarily on digital sources for information, I was always on the watch for useful sites. Here are some that I continue to use today...

Web 2.0 Search Engines:

Search blogs: http://www.blogdigger.com
Search for specific feeds: http://www.feedster.com
Crawl through discussion forums for information without actually visiting each one: http://www.omgili.com
Search Google and Yahoo at the same time: http://www.gahooyoogle.com

Fantastic News Sites:

BBC
washingtonpost.com

How I Watched TV...

First, a word of caution: There are laws against distributing copyrighted material. I'm not advocating that you start burning copies of your favorite television shows to share them with all of your friends on the Internet.

That said, there are plenty of ways to download or stream broadcast content -- some legal, some questionable.

Legal TV: I downloaded copies of The Office from the iTunes store.

Questionable TV: YouTube is an easy site to search for video files. Sites offering downloadable torrents are also good resources for video files. I've used BitTorrent as my client.

A note to Mac users: I would suggest downloading a copy of VLC, a cross-platform media player that will allow you to view files intended for PC-only applications.

 

 

 

July 31, 2006

List Institutional Information...Please?

A personal irritation:

I don't understand why more newspapers don't post their institutional information online. We're working on a newspaper project at Dragonfire, and this involves us verifying circulation rates, date of launch and cost per issue. We're survaying a dozen newspapers, and I was only able to get the information I needed on philly.com, believe it or not...

Are publishers trying to hide something??

Journalism Salaries...

A new survey by Inland Press explains that journalism salaries are increasing online, but not on the print-side...

"The position of online editor recorded an 8.1 percent increase in base pay from 2005 to 2006, according to the NICS. The position also posted an 8.8 percent increase in total direct pay, which consists of salary and incentives."

Online Advertising is Dead

I just finished breakfast at Editor & Publisher's EPpy conference. I was sitting with a colleague and a new friend, the GM at a large news organization, and we were talking about revenue streams.

Here's what I said this morning, and what I've been saying for the past year to whoever will listen. Why, oh why, are we still relying on advertising in the news business? Here's an update folks: The online advertising revenue model is fundamentally no different from the 1860's newspaper model we're now lamenting. If news organizations continue to rely on businesses to fund their organizations, we stand at risk to lose -- and lose big -- once the banner ad boom bursts.

Problem #1: Younger audiences are already avoiding banner ads. Ad placement online tends to be uploaded in the same basic places. Above the top navigation. Below the left-hand navigation. At the bottom. A square in the middle of a text article. With increased usage, our eyes are now accustomed to where ads are placed online, and we're entering a period of ad avoidance.

Case in point: I was recently speaking to a group of college students. I asked the standard questions: What are your favorite sites? Where do you get your news? What online brand do you recognize most?

And then I asked how often they click on a banner ad. The response? Every single one of them said that they've never clicked. They don't even notice banner ads anymore. No matter how much blinking, how snazzy the rich media -- we're avoiding the banner ads we see online.

News organizations are struggling to attract online advertisers, because they're doing battle with the print side operation. That might affect the overall revenue stream, since online ads are cheaper. And that could affect the editorial budget, and eventually the paper's circulation.

So let me pose this question to you: Why aren't we in the business of selling information? After all, we are the information brokers. Our core competency is gathering, packaging and distributing news. Why don't we turn the information itself into a revenue stream?

Your newspaper or magazine has compiled a real estate report, I'm sure. Something about property values going up by zip code. Or a report card on the local school system. Or a list of your city's most dangerous intersections. It was our strong desire for news we can use that spawned the CAR (Computer Assisted Reporting) movement five years ago, and access to technology has kept that movement growing today.

Why are we not packaging that data into robust databases that can be searched by users for a price? Real estate agents would subscribe to get access to that reporting. Consultants and parents would pay a small fee for access to information on schools.

Need proof of your ROI? Look at what US News has done with its school rankings. The service is now fee-based, and they're making a mint.

If we were to start shifting away from the standard advertising model to an information-as-commodity model -- and there's much more packaging to be done besides the subscription database idea -- we'd see a brighter future, one less dependent on businesses and their advertising.

It's not hard to do, and if you want to talk more with me about how to get started, give me a shout. But it will require an attitudinal change in how the big guns at corporate media organizations think about revenue streams. It's not hard to get traditional journalists enthused about 360-degree reporting. And training doesn't have to cost hundreds of thousands of dollars.

If we're going to survive, I say this: Chuck the old media advertising model. Banner ads, site passes -- these are just new window dressing.

June 30, 2006

Video Feed - norgs + Media Giraffe Project

I was at a really interesting conference yesterday with my colleagues from Philadelphia. The Media Giraffe Project is currently hosting "Democracy & Independence: Sharing News & Information in a Connected World," the first summit conference of The Media Giraffe Project at the University of Massachusetts at Amherst.

From the site:

"Traditional and citizen journalists, political strategists, educators, bloggers, developers, technology and media researchers convenedJune 28-July 1, 2006 at University of Massachusetts Amherst for the first Media Giraffe Project conference. The Media Giraffe Project, a non-partisan, interdisplinary research effort of the UMass journalism program, is hosting the roundtable summit and how-to sessions designed to:

1. Consider and recommend answers to changes to the financing and practice of journalism
2. Bridge the gap between new and traditional media
3. Show and consider the impact of new media technologies on journalism and the "public sphere"
4. Spotlight emerging business models
5. Create new networks of media innovators which bridge traditional carriers among journalism, education, politics and technology
6. Watch and share innovations in media-literacy education."

Part of this conference included a virtual panel discussion by norgs, a Philly-based group of journalists, engineers, programmers and bloggers who are trying to envision what Will Bunch originally called a "news organization of the future."

On our panel were: Wendy Warren (Daily News), Paul Socolar (Philadelphia Public School Notebook), Karl Martino (PhillyFuture.org and Comcast), Carl Lavin (Inquirer), Chris Krewson (Allentown Morning Call) and me.

We talked a lot about the fate of Philadelphia's newspapers and about how to implement multimedia strategies in the newsroom. Here's the Quicktime video (click right to download). You'll see the Philly group and our colleagues at the conference.

 

June 14, 2006

Multimedia Stylebooks: Gotta have it!

The U.K.-based Telegraph is set to launch a stylebook for bloggers. Makes me wonder why more news outlets here aren't doing the same...

Dragonfire uses AP style and does have an in-house stylebook, but we've now decided to implement a multimedia stylebook as well. It'll be written by our interactive team and will include all elements of our digital production. What size should that Flash animation be? What will be our standard template for photo essays? What's the bitrate for audio? How are we tagging stories? This, we'll ponder the next few weeks... We're open to collaboration, too. Have any thoughts on what a multimedia stylebook should include?

Question now is, do we make the guide itself interactive? Guess we'll have to...

May 22, 2006

How To Report For the Web

You'll notice that I talk about 360-degree reporting fairly often. This is what we do at Dragonfire, and as more publications place emphasis on reporting for the web, the more you'll have to start doing the same.

The first real change you'll need to make is attitudinal. Don't think of yourself as a newspaperwoman or a magazine features writer. All journalists should start thinking of themselves as what I'll call "Information Brokers." Your job is no different than it has always been: You're in charge of talking to people, reading through sources, filtering information, judging for accuracy, and then ultimately presenting that information in a way that the public can understand and use it.

Information Brokers use lots of different techniques to report a single story. For example, lets say you're a city hall reporter, and you're off to a council meeting. Within the course of that session, you should be able to gather sound for a Podcast or audio archive, shoot a few digital pictures (if you're not there with a photog) and record some video clips for use on the website. If you're on your toes, you'll have lots of leftover color that won't make it into the paltry 10" you've been given to write - and that's information that could easily go into a city hall blog. While you're there, get whatever records you can in electronic format - budgets, agendas, whatever.

Yes, those council meetings can be horribly boring. But a creative Information Broker can come back with a handful of viable projects. And what editor is going to refuse a reporter who can write a story and have enough stuff left over to file an online story, start a Digital City Hall project and add audio clips/ transcripts to the newsroom's intranet for other reporters to use later??

All fantastic ideas, Amy. But all this requires equipment, training and deals with the reporters' union.

Bullshit, bullshit, bullshit.

What's required is an open mind and a few extra bucks.

To start, here's an equipment list. I'm recommending products that you should have in your possession at all times. This is what I use - keep in mind I'm not getting paid by any of these companies to endorse anything below.

Audio
minidisc recorder (I prefer Sony products)
digital XLR cable
microphone
headphones
spare minidiscs

Video
Sony handycam
microphone

Photos
These days, most digicams are pretty decent. If your newsroom is intent on great photographs, they'll send a professional. Otherwise, my recommendation is to visit an electronics store and spend about an hour playing with the different models. See which one you like, and make sure to go through all the functions. I've used Nikon CoolPix cameras since the late 90s, but I recently bought my sister a Canon and I actually like the interface better.

Editing Software
I recommend ProTools to edit audio - it's really easy to use and fairly cheap. I've been editing video using iMovie on my PowerBook, but there are a host of applications available for PC.

Ideas for multimedia projects:
...blog...
The mention of a blog will send some reporters into a tizzy, but I think they can be very effective tools. (If you report a story and don't have information left over, you're not doing a good enough job.) Why not take that extra reporting - especially the color - and flex your writing muscles in a blog? Your editor can put a refer at the end of your print or broadcast story, and the rest can go online. If your media organization doesn't have a website (GASP!) or allow for blogs, you can easily create one of your own, FOR FREE, on blogger. If I were you, I'd check it out with your editors first.

...audio archive...
How cool would it be for you to type in Hillary Clinton and a subject, such as election, and be able to pull up a 5-10 second quote? It'd be great to have a newsroom intranet audio database for use in future stories, wouldn't it? And from a news consumer's perspective, this would be a great addition to any media organization's website.

...video archive...
See above. Insert "video" where you see "audio."

...rich media template...
How's about combining citizen journalism with a little reporting and a snazzy rich media template? Have a look at one of our previous Dragonfire projects for an example. This wasn't hard to do - took us about an hour to put together the graphics - and I'd be happy to talk to you about how you can create one of your own. Rich media templates should work within most content management systems.

...web-only audio content...
This will take a little training and more equipment, but you could start a series of Podcasts for your beat. They could be sections of interviews plus some narration, or just outtakes from your story. Podcasting is fairly easy to start doing on your own, as long as you have a recording device, some editing software and a lot of patience.


May 18, 2006

Convergence: Inane discussion, same result as before

I'm listening to a discussion about convergence, but this time we're not talking about how to pool broadcast and print resources. Greg Mitchell (E&P Editor), Rajiv Chandrasekaran (AME/ WP) and Jim Brady (VP & Exec. Ed., washingtonpost.com) are talking about convergence between print-side and online.

Take notebook computer. Thrust against forehead. Repeat.

Why in the hell are we still talking in terms of separate departments? There should be no distinction between online and print-site reporting, and the longer that we perpetuate the notion that newspaper and online versions should remain separate entities, the longer we're going to suffer.

Once again, the change will need to be abrupt, and it will require a serious attitudinal change. News organizations should no longer speak in terms of print-side and online. They should consider themselves news gathering and disseminating groups that bring information to users via newspapers and the web.

This discussion is bad, bad, bad for journalism.

PS: Still no women talking or pontificating. The lady at the reception table was really nice, though.

May 14, 2006

Welcome to My DigiMedia

Welcome to My DigiMedia, a site dedicated to bridging the gap between traditional and digital journalists. My name is Amy Webb, and you can find out more about who I am under the About section on your right.

The basic background is this: I'd been working overseas in my 20s, and I was reporting on the tech industry from Asia. It soon occurred to me that my field, journalism, was already way behind the curve. Somehow we'd managed to break news about all this cutting-edge technology, but we were making no effort to implement all the neat tools we were writing about in our articles.

Things got worse, and fast. The dot-com bubble burst, and journalists were left wondering what would come of newspapers and magazines.

That was 10 years ago. While I see large news organizations, flush with cash, embracing the Internet, I don't see many hometown newspapers following suit. And when publishers ask their editors to cut budgets, money for training becomes even more scarce.

The result? Most publications in North America now have an online presence. Many are using RSS feeds. Lots are announcing to the universe that they're Podcasting and blogging.

But really, multimedia allows traditional media to do so much more.

I'll be sharing my observations about our industry on this site, and my reporting will come from meetings and conferences I attend as well as from my colleagues. My intention is to provide background and information, useful tips to help traditional journalists get started and brainstorming on what we might accomplish in digital media...before it's too late.

Questions? Comments? Post what you think...I'll look forward to an ongoing conversation about digital media.